May 24, 2018

Change doesn’t exist anymore – did you notice it is no longer in your pocket?

It has been just over a decade since the iPhone arrived and changed the world. Yes, that sounds dramatic but it is eminently appropriate for a device that turbo charged our move into a digital world of apps, social media, touch interfaces et al and reframed what we now consider a ‘mobile phone’ to be. The beauty of such a significant consumer technological change is the immediate level of acceptance it achieves. It is almost impossible to…