Customer Journey Analytics

Data-driven Digital Business Transformation in today’s multi-channel world.

There are no single-channel businesses anymore. Your customers engage with you and your business through mobile applications, web portals, interactions with your contact centers, and visiting physical locations.

The problem is that the availability of multiple channels does not automatically mean a great customer experience. Moreover, the availability of more cost-efficient channels does not necessarily imply that your customers will feel compelled to use them.

In this context, Customer Journey Analytics from Atos delivers the evidence-based analytics needed for reliable insight into actual customer experience when dealing with your digital channels.

With ClickFox technology, we deliver a timely and accurate picture of the journeys your customers go through – helping you understand what is impacting your customer experience, and gain invaluable insight into the effectiveness of your digital marketing and engagement strategy.

Use this intelligence to shape winning customer engagement strategies, investing where you get the greatest differentiation and return.

Increase customer satisfaction and net promoter scores by 20%

Reduce the operational cost-to-serve by 20%

Target 15% increase in sales and customer demand

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20% improvement in predictive modelling and trend forecasting

Why choose Atos for Customer Journey Analytics

If you want your sales, marketing, and customer experience teams to outperform, give them the tools they need to take the lead in a multi-channel business environment.

The ClickFox-based solution from Atos tracks the Customer Journey with precision and quantified insight at every touchpoint. Build business success on facts not instinct.

Customer Experience Transformation

Gain insight for journeys across multiple channels to create and sustain compelling customer experiences.

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Accurate Forecasting

Increase predictive accuracy of the customer journey by 30-40%.

Improve net promoter scores

Not only will you raise CSAT by 5-10% – you’ll make similar or greater savings in client service costs.

ClickFox partnership

ClickFox is a pioneer in the Journey Sciences, and the only specialized Journey solution certified on Hadoop.

What our clients say about us

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ClickFox Partnership

“Atos will leap ahead of its competition by applying advanced data connectivity and journey analytics to its Big Data environments to deliver Service Automation and Intelligence Use Cases to its 2,200+ clients.”

Marco Pacelli, ClickFox CEO

View the ClickFox Press Release here

Related resources

Factsheet

Transforming Business with Data-driven Insights

Get the summary of the Atos Customer Journey Analytics proposition. The factsheet outlines the benefits, methods and associated technologies.

ClickFox

ClickFox Partnership

Discover why Atos and ClickFox make such a winning combination.

Ascent

Connected Customers

This blog asks what makes connected consumers so demanding – and so rewarding.

Our experts

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Gilles DeLample

Global Practice Head

Managing Global Practice & Competence Centers for Customer Journey Analytics
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Oscar Verge

Practice Lead NAO

Managing Customer Engagements for Journey Analytics in North America
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Diane Peters

Global Portfolio Head TTS

Responsible for Portfolio services for the Technology Transformation Practice

Interested in our solutions for Customer Journey Analytics?