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About Rahul Mali


Global Digital Strategy Offering Lead | Sports & Entertainment Consultant - Northern Europe, at Atos

Rahul is the global Digital Strategy offering lead and keeps abreast of how the incumbent business model continues to be disrupted across all industries to bring the maximum value to our clients. He works across industries helping clients frame the future of their business through digital. Rahul is adamant in the value of having a high quality adaptive digital business strategy in place to thrive in the market; enabling clients to succeed in the short team, be ready for disruptive forces and to achieve their digital vision. Furthermore he is extremely passionate about how digital disruption is influencing the Sports & Entertainment sector and how clients can capitalise on the benefits available.




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Articles posted by Rahul Mali

Turning digital engagement into business value: the new lifeline for sports

2020 was a year like no other for sports. While the challenges of empty venues are temporary, the effects of the massive shift to digital during the pandemic are here to stay, creating new paths to value for clubs, leagues and federations. In a recent technology survey of sports industry experts, investors, founders…