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Our website uses cookies to give you the most optimal experience online by: measuring our audience, understanding how our webpages are viewed and improving consequently the way our website works, providing you with relevant and personalized marketing content. You can also decline all non-necessary cookies by clicking on the “Decline all cookies” button. Please find more information on our use of cookies and how to withdraw at any time your consent on our privacy policy.

About Bram Steenhoek


Head of Global Retail Consulting

Bram is the head of global retail consulting at Atos. He leads an international team of business consultants that combine business understanding with problem solving skills and technical know-how to help clients create value. He sets vision and brings thought leadership combined with a practical and entrepreneurial mindset. Bram holds a masters in Marketing and has gained experience in the software and creative agency industry where he helped some of the worlds largest brands create value from digital technologies & data through strong customer focused value propositions.




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Articles posted by Bram Steenhoek

Consumers are rapidly warming to buying online. Here’s how to respond.

For some time now there has been talk about Retail 3.0, the new form of retail in which more traditional retailers move online to be able to successfully compete with digital incumbents. The Covid-19 crisis will accelerate the transition to Retail 3.0. In many industries, as a result of the crisis, consumers are…

Retail’s digital future: challenges and opportunities in the post-covid-19 world

In essence, there are three key things retailers need to do to survive and thrive: know in detail what their customers want; deliver relevant products and interactions; and be able to scale and evolve. Yet while that may sound relatively simple, it’s challenging to achieve. The impacts of the covid-19…