Media
Media transformation: success in the world’s new normal
The broadcast and media marketplace continues to shift, driven by changing consumer behaviours and rapid technological change. Access to high-quality content is more important than ever in a world in which channels and platforms are proliferating and choice for consumers continues to grow.
The outbreak of COVID-19 led to a marked increase in demand from diverse, digitally savvy audiences; and it accelerated digital transformation of how content is created, distributed and consumed.
From large traditional broadcasters, to online content platforms, to specialist suppliers, all media companies have the same need: to deliver the best possible content, at pace, and at the lowest possible cost. That’s how to win and maintain market share, stay competitive, and satisfy advertisers and stakeholders. The time has come to transform to the new normal, to embrace new technologies and accept new creation and consumption models. Its time to effectively manage customer relationships and digitize workplaces, to monetize content effectively and drive down costs.
Atos brings a unique combination of experience, capabilities and solutions to help media & entertainment companies transform and adapt to achieve their ambitions and succeed in media’s new normal.
Key industry trends
Manage customer relationship
In an ever increasingly competitive marketplace, managing customer relationships is not something an organization can aspire to, it’s a requirement of success.
Automate workflows
Process automation can speed up concept to screen timescales and reduce the chances of human error, helping staff spend less time on process and more time on the core business.
Digitize workplaces
Every workplace is being digitized and modernized, driven by changing working practices and the need to improve efficiency and reduce costs.
Monetize Content
The old saying “Content is King”, has never been more evident than today with consumers having unprecedented choice and the battle for attention fiercely competitive.
Manage the supply chain
The effective management of supply chains is vital in any industry, its is more important than ever to organize, automate and effectively manage the content supply chain.
Media Production
The need to dynamically manage more inputs, outputs and delivery platforms, with remote and centralized working and the usual time and cost pressures
Solutions
Media Workflow
Media Workflow Automation (content supply chain) >
Automation of business processes in a Media organization
Accessing & Managing Content
Media Asset Management & Digital Asset Management (MAM&DAM)
Broadcasting
Online distribution
Decarbonization is a must in today’s media market
Telecoms, Media and Technology organizations have opportunities to use digital technologies to recognize the importance of timely and data-driven net zero strategies and decision making, decarbonize their own operations and supply chains while supporting the sustainability goals of other industries. In partnership with governments, public agencies, supply chains and communities, we have a vital role in helping shift public awareness and behavior towards a more innovative, inclusive and green society.
Media in a Box – Book a workshop for innovative exchange
The media & entertainment world is undergoing profound and permanent transformation, accelerated by the pandemic. Media in a Box is a chance to meet our experts who will showcase demos to guide and secure your digital journey so you can achieve your creative and business ambitions as this exciting and dynamic industry evolves. It’s a workshop to explore your priorities, challenges and opportunities and help you develop your roadmap.
Insights
Brochure
How can the media & entertainment industry maintain its pioneering role in the future? What comes next?
Webinar Replay
Take advantage of time-based metadata to leverage your media assets
Discover with Atos, AWS, TF1 and Synchronized how in-video intelligence (IVI) and time-based metadata can help to increase revenues, lower cost, reduce churn and improve engagement rate, improve search and discovery with solutions ready to use at scale.
Talk show
Let’s talk about tech is a series of interviews and chats with the participation of experts, journalists working in telecom, media and technology industry.
Podcast
The changing face of broadcast media
More than ever, access to quality content defines success in a world where the number of different channels and platforms are proliferating and consumer choice has never been higher.
Brochure
Tailoring cybersecurity for the Broadcast Media industry
Technology is changing everything, and the broadcast media industry is no different.
Video
Broadcast Network Control System (BNCS+) for Media
Leading broadcasters have come to rely on BNCS+ to control and automate their broadcast transmissions
Talk to our experts
Marcos Gonzalez-Flower
Head of Global Media Competence Center
Paul Moore Olmstead
Head of Media Strategic Business Development
Allan McLennan
Head of Media & Entertainment North America
Our Partners
Atos Media & Entertainment is in close collaboration with our world-class partner ecosystem including:
Our Memberships
Atos is a member of leading Media & Entertainment organizations including:
