Broadcast Production / Sport Media Agency

Enhancing the live experience and increasing audience

Using disruptive technology to create amazing immersive experiences for thousands of spectators inside and millions TV viewers

Watching the Games like nobody else!

Enhancing the live action experience and the storytelling around the sport through the marriage of broadcast-produced pictures and commentary with social media reaction supplemented by greater user choice of content and data.

Atos SMART technology (Sports Media Application in Real Time) was used at the 2012 London Paralympic Games, the 2014 Sochi Winter Olympic Games, the 2014 Nanjing Summer Youth Olympic Games and the 2016 Rio Summer Olympic Games.

Up to 1 million daily unique OTT viewers during a major sporting event


PLAY - Monetization

Fan Relationship Platform to generate revenue for the event owners through the sale of tickets, merchandising, market places, etc. The solution connects several websites to sale items related to the organization with a CRM, data analytics and Social Sentiment tools to enforce the cross selling and customer management. The Atos Digital Marketing Office can manage the business to engage the users and produce campaigns.

SHOW - Real-time production of sport graphics

Services for Host broadcaster to provide TV Graphics of the event including virtual graphics and/or Media Box for low cost production, device connected to the camera and to the Timing and Scoring sources or a data entry application generating meaningful graphics automatically or manually.

SMART - OTT platform for sport

The SMART Video Platform offers a ground-breaking video player for live streaming and on-demand video synchronized with sport metadata and different audio commentators’ languages. The SMART player provides fans with personalized insights to get a 360º picture of the game creating, inside or outside the venue, a more immersive, all-encompassing experience.

SECURE - Cyber Security for Media

Cyber Security tailored for Media and Broadcasters, including Risk Assessment customized to manage Media risks.

What our clients say about us

IDC Digital Transformation for the Olympic Games Case Study

Digital Transformation for the Olympic Games


“The delivery of the secure cloud to support all Olympic Games from 2018 is a major milestone in our digital transformation.”

Jean-Benoît Gauthier, IOC Technology Director

Download the Case Study

Related resources

Digital Empowerment for the Olympic Games


Digital Empowerment for the Olympic Games

The IOC and Atos embrace digital transformation and see step changes in how disruptive technologies address emerging challanges and make a major impact.


History of Games Technology

As Worldwide Information Technology Partner for the Olympic Games since 1989, this graphic shows the history of the Games technology evolution.

Our experts

Portrait of expert

Fabrice Doreau

Head of Strategy

Portrait of expert

Wences Bover

Business Consultant

Interested in our Broadcast Production / Sport Media Agency services?