Web Scale IT, or how to accommodate Apple Watch shortage


Posted on: May 27, 2015 by Nicolas Roux

Apple products have often been associated to progressive introduction, maintaining an 'object of desire' image.

But current Apple Watch orders delivery times go way beyond any forecast, supposedly for bottleneck in some components sourcing and potential faulty parts.

Beyond the increased desire this situation triggers for end users, what about the impacts for Apple watch Apps publishers ?

A number of mobile applications require a back-end IT infrastructure. How to accommodate low resources consumption as long as usage is delayed by a late product release ? How to ramp up when your mobile app goes viral and is used by millions of Apple watch users?

One answer is  Web Scale IT.

Webscale IT is about implementing disruptive infrastructure blueprints, software toolsets and agile rapid deployment methodologies that enable to scale smoothly the hosting infrastructure from zero to millions of users, using commodity components that have been optimized for the lowest possible cost.

Even if the B2C mobile application market is an extreme case, today most companies are using low scalability IT infrastructures, with CIOs struggling to anticipate demand based on 'reasonable business forecasts'.

But 'reasonable business forecasts' accommodate neither the worst case scenario (like delays due to unexpected shortage and issues) nor the best case scenario (huge success with quick ramp-up).

One can try to focus on building more reliable forecast to avoid very expensive deviations. But as the unexpected scale of Apple Watch shortage demonstrates, everything cannot be forecasted.

Better investing on new infrastructure designs combining automation, standardization, end-to-end approach and agile release management processes to accommodate business demand uncertainties in a very flexible way.

That is why it is key to put Webscale IT on your digital transformation agenda.

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About Nicolas Roux

Procurement Director UK&I and member of the Scientific Community
Nicolas has been in the IT industry for 15 years, leading many consulting and integration projects. He held several positions within Atos Managed Services prior joining the Procurement organization. He is also an active member of the Atos scientific community since its creation in 2009.

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