Could data analytics hold the key to safer streets?

Posted on: July 23, 2015 by Paul Moore Olmstead

Many cities are considering how to extract value from big data, but Eindhoven is one step ahead thanks to an innovative pilot project – CityPulse – that was put forward in a bid to manage a busy area of a city that’s famous for its nightlife. Here, I discuss how the pilot came about and what needs to be done before the system can be rolled out on a grander scale.

At Atos, we have experience of using real-time social media monitoring to detect patterns and insights into how people react to live incidents on Twitter, such as global sporting events. In a bid to extend this work, my team wanted to test which other domains would benefit from this type of analysis. We turned our attention to city streets to create a safer and more sociable environment for visitors and citizens.

Partnering with The City of Eindhoven, the Dutch Institute of Safety and Security (DITSS) and Intel, we chose Stratumseind as the location for the pilot.

A bustling nightlife

Atos - Ascent - Stratumseind by night


With more than 50 bars and nightclubs and 15-20,000 revellers visiting every weekend, Stratumseind is the longest and most vibrant street for nightlife in the Netherlands. In addition, the five entrances to the pedestrianised street are adorned with cameras and microphones, which feed data in real-time to the police command and control centre in the city. This “on the ground” information was combined with data gathered from Twitter to create a powerful picture of the street and help authorities better forecast and react to situations as they happened.

Two types of alerts were generated by the pilot: firstly, real-time alerts where incidents happening in the moment could be detected, and secondly, predicted alerts where the team of 20 used statistical analysis of social media activity to identify trends and predict where and when events were likely to take place in the future. Using this intelligence, authorities would be able to make informed decisions on any additional action that might be required, putting police into the field, or monitoring a flurry of pickpocket activity for example.

We also programmed the system to report on social media sentiment. However, rather than the typical approach where positive and negative emotions are detected, we trained the system to analyse the text in terms of stress and danger, for a more accurate measure on real-time conditions on the street and whether citizens were safe.

Considerations for amplifying CityPulse

Atos Ascent - CityPulse equipment

Given the success of this pilot, the team is hopeful that the system can be rolled out across further cities. There are, however, some challenges to address before this becomes a reality. Firstly, CityPulse needs be integrated with the city’s sensor networks to provide a clearer picture of what’s happening on the ground.

Secondly, data storage and privacy must be carefully considered. For the pilot, the publically available data that was collected was anonymised, stored on secure servers and destroyed after completion of the project. However, different rules would apply to the data if the pilot was to go into full production.

At a time when there is pressure on cities to be doing more to protect its people, CityPulse presents a solution that promotes safer environments and helps police resources to be deployed where it is really required. By following these considerations, others looking to use big data to keep their streets safe could produce similar results.


- Eindhoven by Night:

- Equipment CityPulse: Peter van de Crommert


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About Paul Moore Olmstead
Director of Strategic Business Development for Global Media, Atos and member of the Scientific Community
Paul Moore Olmstead has been working in the area of innovation in the media market for over 15 years. He is based in London, UK and has dual Canadian/Spanish citizenship and degrees in Economics from the University of Toronto and Computer Business Systems at Ryerson University. Previously he spent many years on the BBC Account for Atos where he was responsible for Innovation and Sustainability and before that was the head of Media in Atos Research & Innovation. With over 25 years experience in IT, Paul has worked in wide variety of areas, including public procurement, accounting, mobility, Smart Cities, analytics and media. Paul has worked in such areas as video streaming, 3D, digital preservation, social media, video analytics and recommender systems. He has been collaborating as an external expert for the European Commission for over 10 years and has been a member of the Atos Scientific Community since 2011 where he leads research in the Media area. As well, Paul is responsible for the Media Industry in the Atos Expert Community.

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