“Atos Origin innovates in online CRM solutions”

Paris, 6 May 2008

Atos Worldline, an Atos Origin Company specialised in the processing of high-volume electronic transactions, has showcased its latest innovation in online CRM at the SeCA and CoIP 2008 trade shows in Paris. Combining voice and Web technologies, this innovative solution enables Web users to directly and easily contact a company's customer service via its Website, from their PC in VoIP.


Atos Worldline has directly integrated telephone functions into Web browsers, making it possible to combine a telephone conversation, e-mail, chat, video conference, and to exchange multimedia document, all this without installing any software. This solution enables companies to optimise their customer relations on the Web by offering a more human and personalised real-time contact, and improve the efficiency and rapidity of their service.

This innovation is based on a fact: customer relation management involves channels that are historically very different, such as paper, telephone, or mail-outs. Although Web use is rocketing, only very few initiatives have been taken in the field of interactive customer relation management on this channel.
Atos Worldline makes up for this by developing an innovative solution that gives Web users the possibility to be put in immediate contact, from their computer, with an advisor, expert, salesperson or call centre worker. Once in contact vocally with the customer service, the Web user enjoys a collaborative service with the tele-consultant: a video playing during the wait, sharing of forms, exchange of multimedia content (document, video, URL link, etc.), assisted navigation, chat and videophone.

The association of voice and Web set up with such simplicity is a real innovation offering a number of advantages for companies and their customers. For the customer or potential customer seeking information, this is a very simple way to question an expert, an advisor or a salesperson, saving him time and allowing him to get a quick answer. As contact is made on the Web, in addition to hearing the advisor's voice, the user can be helped through the company's Website, share text and multimedia documents (images, photos, videos, animations, etc.), be helped in filling out a form, and even move to using a video call once he knows his contact person. For the company, this innovation helps it to forge customer loyalty by increasing their satisfaction, and enables it to answer potential customers quickly and efficiently and thus to increase sales.

About Atos Origin
Atos Origin is an international information technology services company. Its business is turning client vision into results through the application of consulting, systems integration and managed operations. The company's annual revenues are EUR 5,8 billion and it employs over 50,000 people in 40 countries. Atos Origin is the Worldwide Information Technology Partner for the Olympic Games and has a client base of international blue-chip companies across all sectors. Atos Origin is quoted on the Paris Eurolist Market and trades as Atos Origin, Atos Worldline and Atos Consulting.


Atos Worldline, an Atos Origin company
Atos Worldline is a major European IT player in the processing of high-volume electronic transactions. It specialises in end-to-end payment services including issuing, acquiring and developing payment technology solutions; card processing; CRM & eServices (internet, voice and mobile services). With the focus on technological innovation, Atos Worldline implements its solutions in processing or integration mode. Atos Worldline generates annual revenues of EUR 654 million and employs over 4,000 people.


Press contact Atos Origin:
Emilie Moreau
Tel: +33 1 55 91 24 74
Email: emilie.moreau@atosorigin.com