“Atos Origin wins Syntec Informatique/France Telecom Innovation Awards”
Paris, March 11th 2005
For the Cybelys Project deployed for Thalys International
Atos Worldline, an Atos Origin Company, has won the Grand Jury Prize at the Innovation Awards organised by Syntec Informatique, for its mobile CRM project and the “no-paper” ticket, Ticketless, deployed for Thalys International.
On March 9th, 2005, the entire mobile CRM project deployed by Atos Worldline for Thalys International received the Grand Prix awarded by the Syntec Informatique - France Telecom Innovation Awards Jury.
In 2003, with a view to developing its loyalty scheme, Cybelys, Thalys International chose the technological and strategic expertise of Atos Worldline to deploy a programme of innovative services based on advanced concepts in terms of mobility.
Atos Worldline, the prime contractor for the solution, designed, developed and has been running since March 2003 the technical solution supporting this mobile CRM (Customer Relationship Management) solution. The entire solution is based on Atos Worldline's CRM service building blocks.
This programme integrates all of the existing CRM functions to offer a 360° vision of the client: website, interactive voice server (IVS), contact centre, tool for the analysis and management of multi-channel (e-mail, telephone, post, SMS) marketing campaigns.
One of its particular features is the “PDA” component deployed to respond to Thalys International's distribution needs. Atos Origin has supplemented the programme with the implementation, since September 2004, of Ticketless, the “no-paper” ticket service. This new application is based on technologies specific to CRM applications using PDA/GPRS and to fraud prevention.
The PDA, a professional information support used by Train Managers on board Thalys trains, is used to identify customers. Via the transmission of information, it makes it possible, in particular, to validate tickets and/or ticketless reservations and to check printed tickets.
About Atos Origin
Atos Origin is an international information technology (IT) services company. Its business is turning client vision into results through the application of consulting, systems integration and managed operations. The company's annual revenues are more than EUR 5 billion and it employs 45,000 people in 50 countries. Atos Origin is the Worldwide Information Technology Partner for the Olympic Games and its clients include ABN AMRO, Akzo Nobel, Alstom, BNP Paribas, Ericsson, EDF, Euronext, Fiat, France Telecom, ING, KPN, Philips, Renault, Royal Bank of Scotland, Saudi Aramco, Schlumberger, Shell, Standard Chartered Bank,Telecom Italia, UK Department for Work and Pensions, Unilever, Vivendi Universal and Vodafone.
Atos Origin is quoted on the Paris Euronext Premier Marché and trades as Atos Origin, AtosEuronext, Atos Worldline, Atos Consulting.
Atos Worldline is an Atos Origin company : a leading European provider in IT-related Business Process Outsourcing, dedicated to services and solutions covering the whole process of payment and information flows. With 2,500 staff in France, Germany, Austria and the United Kingdom, Atos Worldline generated an annual revenue of around €400 millions in 2003, through 3 core activities : Payment and Card Processing services - CRM services - and Multi Channel Contact (Internet and Voice services).
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