“Atos Origin is France’s leading provider of CRM services, says Pierre Audoin Conseil”
Paris, France - September 17, 2001
According to a study by Pierre Audoin Conseil, Atos Origin's Customer Relationship Management business is the largest in France, generating FRF 600 million in sales and enjoying 62% growth in 2000. The study, entitled The CRM Market in France, 2000-2004, was published in July 2001.
A pioneer in CRM services in France, Atos Origin not only has the largest share of the market-with FRF 600 million in sales in a total market of FRF 6.13 billion-but is also active across the value chain. It offers services in consulting, solution design and integration, end-to-end management of complex programs (notably loyalty programs), datamining, training, hosting and maintenance. According to the Pierre Audoin Conseil study, "This makes Atos Origin an integrated service provider and gives it a competitive advantage over other market players, most of whom are not very involved in running CRM systems."
"Following a period of definition and positioning, the CRM market has entered a phase of consolidation and maturity," says Nicolas Stiegler, head of CRM development at Atos Origin. "Projects need to produce fast, tangible, measurable results. Successfully carrying out a CRM project involves both an understanding of the business challenges and the ability to effectively manage information technologies. At Atos Origin, our mission is to create a gateway between marketing and technology, thus enabling our clients to make their strategic vision a reality."
About Atos Origin
Atos Origin, a leading European e-services provider, enables clients to turn their objectives into value-driven results through effective use of e-business and IT solutions. The company's 27,000 employees deliver innovative solutions and strong industry experience to better manage the value network of companies and extended enterprises. Atos Origin currently operates in more than 30 countries worldwide, with sales of EUR 2.8 billion in 2000. Customers include ABN-Amro, Akzo Nobel, BNP Paribas, Crédit Lyonnais, Euronext, FIAT, ICI, Lucent Technologies, Philip Morris, Philips, Saudi Aramco, Shell, Unilever, Vivendi Universal and Wolters Kluwer.
+ 33 (1) 49 00 96 33
Anne de Beaumont
Tel: + 33 (0)1 49 00 96 42